When I started my internship at Urban Arts Academy, they didn’t have a consistent logo. They decided to open up a logo context to all staff members, most of whom were fine artists. As the only graphic designer I was able to deliver a design that was not just visually appealing but could also be replicated easily in color, black and white, and across many sizes and mediums. My design was chosen and branding guides were built off my design.
Gena LaMothe Design 